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You were never meant to do what the average do and I'm here to help you

build a brand that proves it.

THE WOMAN BEHIND THE BRAND

I was a young girl and thought I had it all planned out.

I WAS GOING TO OWN THE MOST AMAZING HAIR SALON

And not just any salon—this was going to be the place. A spa with an attached boutique selling luxury goods for customers to shop while they wait. And I still remember this moment, clear as day, when I got to map out that vision.

It was during a class trip to PriceWaterhouseCoopers. I was in 5th grade and remember feeling so excited. They paired us with employees to shadow, and I was taken to an office where a woman sat me down in front of a whiteboard.

She didn't just ask me what I wanted to be when I grew up-she asked me why. She told me to imagine every detail of this salon I'd been dreaming about. What would I call it? What would it look like? How would it feel to run it?

For the first time, I realized my ideas mattered and were worth building. Little did I know (at the time), that experience would spark a strong desire that fueled me and gave me the courage to dream big.

"Jay is absolutely masterful at what she does!

She is not only creative, professional and knowledgeable but intuitive concerning your vision and your personality. She is able to bring vision to life like nobody's business. Anyone who entrust her with your brand reveal, will not be disappointed."

Angela Thibeaux

Pastor, Speaker & Author

I 've always had a passion for making people and things look & feel even more beautiful

My journey began when I was just 14 years old, styling hair for friends, church members, and people in my community. My specialties? Braids, sew-ins, and silk presses.

It didn’t stop there. I also discovered makeup at a young age, and it was love at first sight. That discovery opened the door for me to explore my passion for makeup and skincare.

My love for beauty eventually led me to work in the beauty industry. I found myself on the sets of photoshoots, behind the scenes of fashion shows, and even traveling as a beauty brand ambassador. Shortly after that, I got my first experience helping a brand develop their beauty products, which sparked something even bigger in me.

Learn the steps to building your brand, becoming more influential, and attracting quality clients

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I fell in love with more than just beauty, I fell in love with the art of business and serving.

I loved making people look and feel even more beautiful. I became fascinated with the art of service, connection, and creating an experience for my clients that felt memorable.

Selling and positioning has always come naturally to me.

I wholeheartedly know that business is my calling. It's what I am meant to do. And I've always had a fundamental understanding of how to take any idea and execute it , what makes people feel inspired to buy, and the connection between getting a YES from anybody and your presentation.

I eventually realized that my work ethic, ideas, and expertise made other companies millions of dollars a year and if I could do it for them, I could do it for myself. This led me to start my business as a makeup artist and soon after discovering digital marketing.

Curiousity, courage, hands-on experience, and a relentless work ethic

led me to be in spaces and attract opportunities that would propel me to build my own big ideas and now I want to help you do the same.

READY TO BRING YOUR BIG VISION TO LIFE?

BOOK A CALL

Dean Street Creative exists for the makers, innovators, and disrupters like you.

You have big ideas and I am here to help you bring them to life. I take everything I have learned from dreaming big, creating boldly, and serving with purpose, and pour it into helping you turn your vision into something tangible and impactful.

Your brand is more than a logo or a website. It is your story, your introduction to the world, and the proof of what makes you unforgettable.

Positioning yourself the right way changes everything. It is how you stand out, create meaningful connections, and open doors to opportunities you may not have even imagined.

You're not just building a cute business; this is your legacy.

Let's shape your idea into a band that's unforgettable.